- If you buy this sweater ill give you a 10% discount off the next item you buy
- Show them that the sweater keeps you warm even if the weather is -30
- Maybe if they see you wear it and not be afraid of how it looks then they will buy it as well
- Compare someone who wears this sweater in the cold to someone who is just wearing a normal shirt it should show that the christmas one is more warmer.
- Tell them that instead of buying a shirt that you would have to wear a jacket over to be warm you could buy this shirt and not have to wear a jacket over it to be warm.
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